I’m a narrative-driven Creative Director with 15+ years of experience leading brand films, campaigns, rebrands, and documentary storytelling for organizations including The Home Depot, Truist, Fry Reglet, and Waffle House. I specialize in shaping identity through story—helping organizations understand who they are, articulate it clearly, and express it powerfully to the world.

My work lives at the intersection of creative authorship and leadership. I set narrative vision, personally direct key storytelling moments, and build systems that allow great stories to scale without losing soul. From documentary interviews and brand films to enterprise rebrands and creative frameworks, I bring clarity, emotional resonance, and structure to work that needs to endure—not just perform.

I’m most effective in roles where I’m trusted to both lead the creative vision and make the work—establishing the narrative spine, guiding teams, and building foundations for what’s next.