About me

I’m a Narrative Creative Director who believes story isn’t decoration—it’s infrastructure.

For more than a decade, I’ve led external-facing storytelling, brand films, campaigns, and rebrands for organizations navigating growth, change, and identity. My work focuses on helping teams understand who they are, articulate it clearly, and express it with integrity and resonance.

I work best at the intersection of creative authorship and leadership: setting narrative vision, personally directing key storytelling moments, and building the systems that allow great work to scale without losing meaning. Whether through documentary interviews, brand films, or creative frameworks, I’m driven by stories that form people and endure beyond trends.

At my core, I’m interested in work that tells the truth well—and builds something worth carrying forward.